Health Sector Marketing
Motion Marketing partnered with business start-up Revolution Resilience as their health sector marketing agency to research, define and create a brand appropriate to the market and their company aspirations.
About Revolution Resilience
Revolution Resilience provides high quality training, coaching and consultancy services to the corporate and public sector. The company’s products and services are informed by science and evidence based data to improve individual and organisational well-being, productivity, performance, human connection and creativity.
Health Sector Marketing – Need & Requirement
As a new business start-up, Revolution Resilience needed an identity with the creation of a new brand that would strike a balance between personal and corporate. As thought-leaders in their sector, the company’s visual identity needed to reflect this. As well as a new brand, Revolution Resilience required accompanying stationary and merchandise that would equip them with the tools needed to grow and drive their business.
Motion Marketing Solution
Like all branding projects, we started with extensive research and evaluation of the current market place, competition and target audience. With a clearer view and more knowledge of the market place, we were able to create an effective brand positioning strategy that would maximise customer relevancy and competitive distinctiveness.
Motion Marketing provided the following services to the project: competitor analysis, brand development and application, market place brand analysis, social media collateral, merchandise and stationary.
Hours of competitor and market research
Positive customer feedback
Effective brand positioning strategy
"Enormous thanks to the Motion team! It feels great to be getting so much positive feedback about the brand and business tools you created. Your experience has accelerated our go-to- market strategy, we have hit the ground running!"
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