GeoLang

Data Security Marketing Solutions

Data security specialists GeoLang, partnered with Motion Marketing to refresh their core brand, website and sales and marketing tools to strengthen their market position and boost their online presence.

Data Security Marketing

About GeoLang — Leader in Data Security Solutions

GeoLang is an award-winning software development company that specialises in industry-leading data security solutions. They are experts at helping organisations manage and protect sensitive and high-value information across various data networks, including on-premises, hybrid, or in the cloud. Their data protection technologies have helped businesses of all sizes across several industries handle vast amounts of information and helped with compliance regulation management.

Data Security Marketing Requirements

GeoLang sought to rejuvenate their brand and website to better reflect the innovative and forward-thinking organisation that they are. A new website, along with fresh content and marketing collateral was needed to improve GeoLang’s online presence and showcase their bespoke and high-quality data security solutions.

Motion Marketing specialises in technology and IT marketing, so we were able to quickly understand and grasp GeoLang’s data security marketing requirements and deliver tailored solutions to help achieve their objectives.

Motion Marketing Solution

After a series of discovery workshops to understand GeoLang’s product offering and project aspirations, we kicked off the project by refreshing GeoLang’s brand. This new branding was also cascaded through to marketing collateral, including their product brochure, which we upgraded to incorporate new infographics, case studies and content that better enabled and educated their readers.

The existing website was upgraded to incorporate the brand work, which helped lift its visual identity and made the website more visually engaging. The core pages of the website were also rewritten to better align with GeoLang’s company goals, improve their market position, boost SEO rankings and showcase their core product — their Data Discovery tools.

As part of our data security marketing strategy, we carried out in-depth keyword research to ensure that the content was tailored for specific search terms that would help drive relevant traffic to the pages.

As GeoLang’s ongoing marketing partner, Motion will look to build upon the initial project and carry out further web development, create new case studies and deliver ongoing SEO services to improve lead generation.

Notable Outcomes

1

Industry-leading brand and new set of collateral

4

New webpages designed and developed

1

Comprehensive data discovery brochure created

We have learned to lean on Motion Marketing not just as a web design agency, but an extension of our marketing department. They help us in creating everything from case studies, social media campaigns and new web pages to figuring out what blogs and articles we should be writing and uploading to our website.

Nick Evans
Sales Manager

Data Security Marketing
 
Data Security Marketing
 
Technology Marketing
Technical Marketing
Technology Marketing
 
Data Security Marketing
 
Data Security Marketing
 
Website Development Services
 
Supporting Marketing Materials
 
Data Security Marketing
 
Technical Marketing
Tech Marketing
Tech Marketing
 
Data Security Marketing
 

View More Technical Marketing Projects

Cyber Security Solutions.

Cyber Security Solutions.

Cyber Security Solutions.

View the Case Study >

Customer Experience Management.

Customer Experience Management.

Customer Experience Management.

View the Case Study >

Digital Resilience and Transformation.

Digital Resilience and Transformation.

Digital Resilience and Transformation.

View the Case Study >

Get in Touch

At Motion Marketing we specialise in the Technology, Manufacturing and Engineering sectors. We speak your language and can work with you as a strategic partner or focus on specific areas.

 
Contact Motion +44 (0)1285 323 626
 
B2B Marketing Agency