Engineering Marketing Agency

Your Specialist B2B Engineering Marketing Agency

No Consumer Sales Hype.
Just Factual Effective Marketing.

Motion Marketing are a specialist B2B engineering marketing agency. We have gained valuable experience and knowledge in producing content and campaigns that will resonate best with your target audience. We like to create content that solves problems for engineers, avoiding the sales hype and just sticking to the facts with validated data and in-depth specifications that help progress an engineering sales opportunity effectively.

Industrial Marketing for Business Growth

A challenge that is consistent within the engineering sector is marketing a complex product or service offering to multiple layers of a customers’ organisation. Although engineers and technical teams may be the initial user, the purchasing decision is likely to be made by a VP, director or a senior procurement individual. We look at intelligent ways to adapt your marketing, creating educational sales tools that clearly explain and convey your product or service USP’s and messaging without being over-technical for top-level decision makers.

Marketing for Engineering

As seen in the manufacturing sector, complex purchasing decisions and a potential lengthy sales cycles can be a cause of frustration, as it can take time for a customer to fully understand your product or solution offering. To educate your customer base, and help eliminate these issues, we provide educational sales tools, such as core data sheets, online webinars, digital communications, case studies or white papers, which will help guide your customer through the purchasing decision, where at the end of the process, they can feel satisfied they have made an informed decision. Ultimately a mix of digital and traditional marketing is what will deliver the best results, and each business needs a tailored mix.

Engineering Marketing Case Studies

 
 

Rail & Energy Solutions

View Case Study >
 

High & Medium Voltage Engineering

View Case Study > View more project work >
 

More Engineering Resources...

Manufacturing Marketing Company

How to pick your B2B manufacturing marketing company

Learn what traits you need to look for when choosing a manufacturing marketing agency to ensure that they will really work for your specific business.

Read More >
Technical Marketing Tools

Technical Marketing Tools to Educate Your Audience Quickly

With a current drive for digital marketing, this short article looks at some of the best marketing tools to consider when highlighting your technical solution or product to your target customer base.

Read More >
Marketing Investment

The Criticality of Marketing in an Uncertain Environment

To think that this is a threatening time is unquestionably true but short term outcomes have to be balanced against long term benefit when marketing investment decisions are made.

Read More >
 

Why Invest in
Your Marketing?

Read our top 9 reasons here

Get in Touch

At Motion Marketing we specialise in the Technology, Manufacturing and Engineering sectors. We speak your language and can work with you as a strategic partner or focus on specific areas.

 
Contact Motion +44 (0)1285 323 626
 
B2B Marketing Agency