Businesses face the constant challenge of driving sustainable growth, expanding market presence and outpacing the competition. At Motion, we understand the importance of achieving your growth-oriented business goals. Whether you’re focused on generating demand, maximising your website’s growth potential, expanding into new or global markets, empowering channel partners, enhancing employee engagement or strengthening sales enablement, Motion can provide strategic support tailored to your specific objectives.
Maximising Website Growth Potential
Your website serves as the cornerstone of your online presence and growth. However, in a recent survey conducted by Motion and Sapio Research, only 44% of respondents in engineering and manufacturing were receiving daily leads from their website.
Our website services cover complete end-to-end management from user journey strategies and call-to-action development to user-friendly designs and SEO-focused development, we can apply our expert knowledge of both the industry and websites that attract the right audience and influence their journey for lead generation requests.
We can help ensure that your website delivers tangible results by optimising its design, user experience, and functionality to attract, engage, and convert visitors into customers. With our in-depth knowledge of website optimisation techniques, we’ll work closely with you to enhance your online visibility, improve lead generation capabilities, and create a seamless user journey that drives business growth.
As a key service in the marketing mix and one that fuels business growth, demand generation empowers IT, engineering and manufacturing businesses to create a strong market presence, nurture relationships of customers and prospects and driving lead generation efforts. In our highly competitive specialised industries, demand generation is a catalyst for growth while positioning the company for success in a competitive market.
Increasing Your Competitive Share
Increasing your competitive market share requires a strategic approach that sets you apart from competitors. Our team specialises in developing tailored positioning strategies that emphasize your unique value proposition, highlight your differentiators, and resonate with your target audience. By leveraging market insights, competitor analysis, and effective messaging, we’ll help you carve out a larger share of the market and strengthen your competitive position.
Global Market Expansion
Expanding into new or global markets can open up exciting opportunities for growth. We offer comprehensive market entry strategies that encompass market research, localisation, cultural understanding, and strategic planning. Our expertise in global marketing enables you to navigate diverse markets, build brand awareness, adapt your messaging, and establish a strong foothold in new territories. Expanding into new or global markets requires careful planning and execution.
Empowering Your Channel Partners
Enabling channel partners is crucial for driving growth and expand reach. Many of the team have experience in channel partner marketing, specialising in designing channel partner enablement programmes that provide the necessary tools, resources and training to empower partners and drive mutually beneficial outcomes. By fostering strong relationships and equipping partners with the right knowledge and support, Motion can help you strength your distribution network and accelerate growth.
Sales enablement is a key driver of growth and Motion excels in developing comprehensive sales enablement strategies. Through a combination of sales collateral development, training programmes and technology solutions, Motion equip your sales team with the tools and knowledge they need to effectively engage prospects, close opportunities and drive revenue growth.
Employee engagement and enablement are important for creating a thriving and motivated team. We offer tailored solutions that enhance employee engagement, streamline internal communication and provide training and development opportunities. By empowering your employees and aligning their goals with your growth objectives, we’ll foster a culture of innovation, productivity, and shared success.
Get in Touch
At Motion Marketing we specialise in the Technology, Manufacturing, Engineering and IT sectors. We speak your technical language and can work with you as a strategic partner or focus on specific projects.