Marketing Insights - Engineering, IT & Manufacturing Blogs

Engineering, Manufacturing & Technology
Marketing Insights from the Motion Blog

Meet the Motion Marketing Team: Matt

Have you ever wondered about the team behind the projects? Find out more about Matt, our Lead Creative, and get an insight into his life at Motion.

Blog by: Rob Cullum

Focus on:

Motion

SEO and PPC: working together to maximise opportunities

To ensure potential customers can find your website consider a combination of SEO and PPC. Read more about the opportunities of these channels working together.

Blog by: Chloe Bunce

Focus on:

Digital

8 common B2B branding mistakes businesses make

Branding is a complex process that requires a very specific skillset. We’ve picked out the 8 most common B2B branding mistakes that we see and outlined the key issues and how to avoid them.

Blog by: Matt White

Focus on:

Creative

How Motion choose the right colour to represent your brand promise

Have you ever thought about how colour can influence how customers think about your brand and what you stand for? As a strategic branding agency, it’s something we consider all the time.

Blog by: Matt White

Focus on:

Creative

Introducing the newest members of the Motion team

With a busy period that keeps on getting busier, it was time to expand the Motion team, and we’re pleased to have welcomed three new faces over the last few months.

Blog by: Rob Cullum

Focus on:

Motion

B2B Product Marketing: Let’s Get Ready to Bundle

This blog will help you take a step back and reconsider your B2B product marketing and how you could make your product offerings more appealing to your customers through bundling.

Blog by: Rob Cullum

Focus on:

Strategy

Why Partner with a Tech Marketing Agency?

Technology is a highly competitive industry, and the need for successful marketing to help a business stand out from the crowd is ever more important for accelerating sales growth.

Blog by: Chloe Bunce

Focus on:

Strategy

Tokyo 2020 & the impact on 5G marketing

Discover some of the 5G technologies which will be used at the Tokyo Olympics, and how Covid-19 has impacted on the event’s ability to create demand for 5G in the marketplace.

Blog by: Chloe Bunce

Focus on:

Strategy

How the LinkedIn algorithm affects your B2B social media marketing

Ever wondered how the LinkedIn algorithm works and how to use that knowledge to enhance your posts? Learn how to tailor your LinkedIn activity to work with the algorithm rather than against it.