Business and technical audiences are looking for insight and credible sources of information which will help inform their decision making. Learn how to structure, create content and design technical white papers.Read More
Meet the Bloggers: Angela Greaves
Angela is one of Motion’s Content Specialists. Her educational background includes business qualifications and a postgraduate degree in Computing. She has extensive European marketing experience gained over her career working in the software vendor, IT services and telco worlds.
Angela is passionate about marketing, continuous learning, and is skilled across a range of marketing disciplines.
In her role at Motion, she specialises in supporting clients with expert technical content creation and uses her expertise to support the planning and delivery of a wide range of campaigns and marketing activities.
Angela’s blogs typically focus on providing strategic insight into technology, engineering and manufacturing marketing.
AI-generated content might seem like an easy alternative to producing your monthly blogs, podcasts and even videos, but it’s a low value content option that Google is working to eliminate.Read More
Learn how to create a successful B2B inbound marketing strategy to raise brand awareness, customer loyalty and gain more sales leads.Read More
Read our key tips on how to engage skim readers and create short-form content as part of your content marketing strategy.Read More
We discuss B2B market research and analysts for the IT sector, including what they offer, analysts available and how you can harness this research in your content marketing strategy.Read More
LinkedIn presents many opportunities for B2B companies. Are you maximising the opportunities from LinkedIn? Read our top 10 tips for LinkedIn success below.Read More
Technology content marketing must work even harder to compete in a competitive marketplace. In this blog, we share three Motion IT projects where technology content marketing has delivered true business value.Read More
When considering the best approach to cyber security marketing one of the questions that almost always needs to be evaluated is “if” and “how much” you should play on the element of threat.Read More
Your website is a powerful tool, but in today’s digital age, B2B LinkedIn marketing is just as important for discovering new business, connecting with customers and generating new leads.Read More
Learn what traits you need to look for when choosing a manufacturing marketing agency to ensure that they will really work for your specific business.Read More